Chanel Pop-Up Boutique.

By The Denizen

For the 7th year running, La Mistralee is Chanel’s home for the summer via a pop-up store.

Chanel
1 Avenue Général Leclerc
Saint-Tropez
+33 4 94 43 48 43

For the 7th year in a row, Saint Tropez luxury hotel La Mistralee is Chanel’s home for the summer via a pop-up shop. The ephemeral boutique infuses waves of the salty scent of the Mediterranean and Chanel°5, embracing seasonal retail at the utmost elevated hub of European seasonal travel, France’s Côte d’Azur.

One can indulge in the French fashion brand’s ready-to-wear collection, complete with accessories, jewelry and watches from May to October at La Mistralee. The idea being that guests can shop before heading poolside leaves us to imagine what is quite possibly the chicest shopping experience in France during summer.